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 Tourism operators get website help   
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Posted by: ITNovaScotia Admin Thursday, July 12, 2007

Hundreds of tourism operators in Nova Scotia can get a technology consultation through a regional tourism initiative.

TourismTechnology.com, co-ordinated in this province by the Tourism Industry Association of Nova Scotia, is aimed at closing the gap between what consumers expect in a website and what operators are offering, the association said in a release Tuesday.

The association says more than 90 per cent of tourism operators have business websites, but a recent study for TourismTechnology.com found weaknesses in the marketing of websites and the availability of online booking capabilities.

The weaknesses are a concern at a time when online bookings are increasing by 20 to 30 per cent each year, and when 62 per cent of travellers are expected to be booking online directly by 2010, the association said...

See the full story at http://www.thechronicleherald.ca/Business/846794.html

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Comments (3)  
Re: Tourism operators get website help    By SS on Thursday, July 12, 2007
"For a fee of about $100, a participant will receive a consultation with a technology resource co-ordinator, including a technical evaluation of the website and a half-day mentoring session."

So do they have any processes in place to make the next step and help link tourism operators with local IT firms in the region to help them implement any required changes/improvements? Seems like an opportunity here to help both industries yet I see no mention of any local IT involvement or even what the next step phase might be after the evaluation is done.

Re: Tourism operators get website help    By Tom R. on Thursday, July 12, 2007
What are you thinking?

Clearly it is more important for someone to look over their website and give a detailed opinion on what they feel is wrong with it according to some mystical criteria.

Oh, and charge $100 for the work too, lets not forget. So for 1/2 day (4 hours?) at $100, you're looking at $25 an hour, (assuming there are no costs for where the session is held or offices/facilities) it likely means that if they have IT experience at all, they are probably a recent graduate or work term student.

For $100 it should be easy to return a canned report saying "your website needs to be updated, and you should add online booking". They should at least partner with ITANS, which for all its flaws could point them at SOME local businesses...

Re: Tourism operators get website help    By Rob on Tuesday, July 24, 2007
This went to tender and service providers were selected based on proposals submitted.

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